Ambiguity™ famille de polices
Conçue par Charles Nix en 2019
Ambiguity is a type family with five distinct personalities or ‘states’, created as a tool for coaxing designers and brands out of their comfort zone. It embraces both tradition and radicality, as well as generosity and thrift, encouraging us to question our beliefs about the intersection of style and meaning.
The family is designed by Charles Nix, who describes Ambiguity as “as much thought experiment as typeface.”
Its five states—Tradition, Radical, Thrift, Generous and Normate—each express or subvert different aspects of typographic tradition.
Tradition is conservative, relying on historical letter shapes. Radical rejects inherited ideas of proportion, making typically slender letterforms wide, and wide letterforms slender. “It’s contrarian,” says Nix. Thrift cherry picks the condensed shapes from Tradition and Radical, while Generous does the same for wide forms. Normate sits at the center, a synthetic blend of all of the others
“Tradition is very comforting,” says Nix. “It’s the mask of conservatism. It’s calming because it delivers the proportions we expect. With Thrift more fits into a smaller space, so it’s great where words want to get large, like gigantic headlines, or text needs to cram in, like small screen type. You get a sense of carefree and luxury from the Generous cut. One would expect the Radical to be used in a sort of Dadaist way, but in a classic context it provides an enjoyable jolt.”
Ambiguity is a litmus test. Designers could spend hours trying on typefaces that offer just one of these voices. Ambiguity provides five different personalities—ideas—beliefs—each of which also work seamlessly together.
“It’s a palettea, like idea cards,” he says. “It’s a way of making yourself see differently. My hope is that traditionalists will try on radical clothes and vice versa. It’s a way of exploring outside your comfort zone, breaking out of the doldrums, by stepping through a variety of voices.”
The family is designed by Charles Nix, who describes Ambiguity as “as much thought experiment as typeface.”
Its five states—Tradition, Radical, Thrift, Generous and Normate—each express or subvert different aspects of typographic tradition.
Tradition is conservative, relying on historical letter shapes. Radical rejects inherited ideas of proportion, making typically slender letterforms wide, and wide letterforms slender. “It’s contrarian,” says Nix. Thrift cherry picks the condensed shapes from Tradition and Radical, while Generous does the same for wide forms. Normate sits at the center, a synthetic blend of all of the others
“Tradition is very comforting,” says Nix. “It’s the mask of conservatism. It’s calming because it delivers the proportions we expect. With Thrift more fits into a smaller space, so it’s great where words want to get large, like gigantic headlines, or text needs to cram in, like small screen type. You get a sense of carefree and luxury from the Generous cut. One would expect the Radical to be used in a sort of Dadaist way, but in a classic context it provides an enjoyable jolt.”
Ambiguity is a litmus test. Designers could spend hours trying on typefaces that offer just one of these voices. Ambiguity provides five different personalities—ideas—beliefs—each of which also work seamlessly together.
“It’s a palettea, like idea cards,” he says. “It’s a way of making yourself see differently. My hope is that traditionalists will try on radical clothes and vice versa. It’s a way of exploring outside your comfort zone, breaking out of the doldrums, by stepping through a variety of voices.”
Ambiguity Normate Bold Italic
Les fontes d’ordinateurs de
bureau sont conçues pour être
installées sur un ordinateur et
avec des applications.
Une licence par ordinateur.
Les polices Web à la carte sont autorisées pour un certain nombre de pages vues.
Les fontes Web sont utilisées avec
la règle CSS @font-face. La licence
a une durée illimitée.
La licence d’utilisation de l’application vous permet d’intégrer des polices dans vos applications. La licence peut se référer au nombre d’applications différentes ou au nombre d’installations d’une application.
Les fontes pour publications électroniques
peuvent être intégrées à un eBook, à un
e-magazine ou à un e-journal. Ces fontes
sont mises sous licence à chaque numéro.
Les fontes pour serveurs peuvent être
installées sur un serveur ou p. ex. être
utilisées par des processus automatisés
afin de créer des éléments. Chaque serveur
possède une licence valable un an.
Une licence Digital Ads vous permet d’intégrer des polices Web dans des publicités numériques, telles que les publicités HTML5. Cette licence est basée sur le nombre d’impressions publicitaires.
Ambiguity
Sélectionner le format de la
fonte: OT (OpenType) avec
Postscript outlines (OT CFF) ou
TrueType outlines (OT TTF)
fonte: OT (OpenType) avec
Postscript outlines (OT CFF) ou
TrueType outlines (OT TTF)
Détails techniques
Type de contours OpenType:
TTF - TrueType-Outlines
Noms techniques des fontes:
Nom du fichier: AmbiguityNormate-BoldIt.ttf
Nom du menu Windows: Ambiguity Normate
Nom PostScript: , AmbiguityNormate-BoldIt
Nom PostScript complet: , Ambiguity Normate Bold It
Nom du menu Windows: Ambiguity Normate
Nom PostScript: , AmbiguityNormate-BoldIt
Nom PostScript complet: , Ambiguity Normate Bold It
Numéro de catalogue:
168506067
Characters:
470
