FF Sero® font family
Designed by Jörg Hemker in 2011
FF Sero: a precise and restrained corporate fontWhen Jörg Hemker began designing FF Sero®, his aim was to create an optimum combination of American grotesque and humanist sans serif. Over seven years of development, the expressive shape of the typeface became more neutral and functional; the traces of this process make for a lively and friendly appearance in FF Sero. The avoidance of fashionable elements lends the typeface a stable and long-lasting character. Open forms and a moderate contrast in stroke width are not only responsible for a warm and dynamic character in FF Sero, but also ensure the font design is perfectly legible in the smaller font sizes, as well. From the start, Hemker emphasized the importance of a planned expansion with Greek and Cyrillic characters. Although many characters in the different font systems are similar, he was able to work out the linguistic particularities of the individual letters during the design process.
be installed on a computer for
use with applications.
Licensed per computer.
@font-face rule. They are licensed
for a set number of page views with
no time limitation.
embedded in an eBook, eMagazine or
eNewspaper. Fonts are licensed per issue.
a server and e.g. used by automated
processes to create items.
A license is per server core CPU per year.
on which the font will be installed.
that you can use over time. We’ll let
you know when you’re running low.
installations you want to license.
Some mobile app fonts allow an
unlimited number of installations.
you intend to embed the font in. Each license
is valid for one issue for the life of that issue.
CPUs of the servers on which
the font will be installed.
A license has a term of 1 year.
number of monthly page views
anticipated. The license has no time
limit and does not need to be replaced.
You only pay for additional page views
if your site gets more traffic than expected.
language support of the font.
the font: W1G (98 languages),
COM (56 languages),
PRO (33 languages) or
STD (21 languages).
available in. These differ in contained
characters and file size. You get all
available versions with your license.
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Std / OT CFF
supports at least
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