Metro Nova
Metro Nova. A rediscovered classic with a new look
With Metro® Nova type designer Toshi Omagari is presenting a revival of the classic font, Metro, designed in the 1920’s and 30’s by William Addison Dwiggins. The rediscovery of the original design thus shows a facet of the popular font, which has been largely unknown until now.
William Addison Dwiggins was born in 1880 and in the 1920’s he was working as a well-known and successful advertising and book designer. Even from the standpoint of book typesetting the popular, structured sans serif of that time was not very satisfactory. So it was only logical that the Mergenthaler Linotype Company should give Dwiggins the task of designing a sans serif. Dwiggins got down to work and his first font, the Metroblack appeared at the end of the 1920’s. Admittedly, for marketing purposes the friendly, humanist forms for the first Metro font are too far removed from competitor products such as Futura® or Gill Sans®. A short while later a revised version appeared under the affix #2, in which curves were withdrawn and slanted crown fonts were replaced by pointed fonts. It was these forms that determined the design of the very successful Metro #2 in subsequent decades.

It was not until recently that the original letters of Dwiggins’ Metro were discovered, more or less by chance. The cinema director, Doug Wilson is keen to use a font from the early days of Linotype for the title of his film on the 125th anniversary of the Linotype typesetting machine and he has decided on the original Metro font. When Wilson asked him to digitize the typeface, Toshi Omagari was immediately enthusiastic. For, in contrast to the stiff forms of the familiar Metro #2, which did not particularly attract him, Omagari was looking at a friendlier version of the font, until then unknown to him. This not only decided for Omagari the question of the whereabouts of the Metro #1, but led him to decide to dig up a typographic treasure and to design a font family with a contemporary structure. Metro® Nova was born.

The letters of the Metro Nova show the variations in the stroke width typical for a humanist sans serif. Moreover, the open “a” and the looptail “g” recall the forms of an serif font. Slightly slanted line ends and crowns give an additional, dynamic touch, the conical arches in the common “f”, “j” and "t” are among the characteristic features of Metro Nova. The diagonal, slightly offset line ends in the “c” and the rounded form of the common “e” lend the font additional dynamics. Both letters almost remind you of a cursive font.







