Trade Gothic® Next Rust font family


Designed by  Akira Kobayashi in 2009
Trade Gothic Next is Akira Kobayashi's 2008 revision of Jackson Burke's 1948 design. Developed over many years, the original Trade Gothic was filled with many inconsistencies. Under the direction of Akira Kobayashi, Linotype's Type Director, the american type designer Tom Grace, a graduate of the MA Typeface Design in Reading, was commissioned to redesign, revise, and expand the Trade Gothic family. Kobayashi and Grace refined many details such as the terminals and stroke endings, symbols, and the spacing and kerning. Moreover, there are newly added compressed widths and heavy weights perfect for setting even more powerful headlines. The Regular weight has been beefed up making it stronger and more robust in text settings. Trade Gothic is a staple of the advertising and newspaper industries, and now Trade Gothic Next brings more features and better quality for today's astute typographers. In addition several weights are available as soft rounded versions.

Trade Gothic Next Rust Soft Rounded Heavy Condensed

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use with applications.
Licensed per user.
Pay-as-you-go web fonts are licensed for a set number of page views.
Application licensing allows fonts to be embedded in your software applications. The license may be based on the number of titles or the number of installations.
Electronic Document Fonts can be
embedded in an eBook, eMagazine or
eNewspaper. Fonts are licensed
annually per issue.
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a server and e.g. used by automated
processes to create items.
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A license has a term of 1 year.
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anticipated. The license has no time
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if your site gets more traffic than expected.
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Select the language support of
the font: W1G (98 languages),
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characters and file size. You get all
available versions with your license.
You will receive all available versions
with your web font license.
Test-drive Trade Gothic® Next Rust Soft Rounded Heavy Condensed in Typecast.

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Desktop fonts are designed to be installed on a computer for use with applications. Licensed per user.
Pay-as-you-go web fonts are licensed for a set number of page views.
Web fonts are used with the CSS rule @font-face used. The license has no time limit.
Application licensing allows fonts to be embedded in your software applications. The license may be based on the number of titles or the number of installations.
Electronic Document Fonts can be embedded in an eBook, eMagazine or eNewspaper. Fonts are licensed annually per issue.
Server fonts can be installed on a server and e.g. used by automated processes to create items. A license is per server core CPU per year.
A Digital Ads license allows you to embed web fonts in digital ads, such as ads created in HTML5. These license is based on the number of ad impressions.
Trade Gothic Next Rust


You will receive all available versions
with your web font license.
Headlines Body copy

Web font license includes all available language options.

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Technical details
Suitable browsers:
Google Chrome Mozilla Firefox Internet Explorer Opera Safari
Font size:
1868 KB (WOFF2) , 1988 KB (WOFF)
Catalog number:
167495752
Number of characters:
941
US$ 29.99
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Languages

Denominators

Tag: dnom

Function: Replaces selected figures which follow a slash with denominator figures. In the string 11/17 selected by the user, the application turns the 17 into denominators when the user applies the fraction feature.

Fractions

Tag: frac

Function: Replaces figures separated by a slash with 'common' (diagonal) fractions. The user enters 3/4 in a recipe and gets the threequarters fraction.

Standard Ligatures

Tag: liga

Function: Replaces a sequence of glyphs with a single glyph which is preferred for typographic purposes. This feature covers the ligatures which the designer/manufacturer judges should be used in normal conditions. The glyph for ffl replaces the sequence of glyphs f f l.

Localized Forms

Tag: locl

Function: Many scripts used to write multiple languages over wide geographical areas have developed localized variant forms of specific letters, which are used by individual literary communities. For example, a number of letters in the Bulgarian and Serbian alphabets have forms distinct from their Russian counterparts and from each other. In some cases the localized form differs only subtly from the script 'norm', in others the forms are radically distinct. This feature enables localized forms of glyphs to be substituted for default forms. The user applies this feature to text to enable localized Bulgarian forms of Cyrillic letters; alternatively, the feature might enable localized Russian forms in a Bulgarian manufactured font in which the Bulgarian forms are the default characters.

Numerators

Tag: numr

Function: Replaces selected figures which precede a slash with numerator figures, and replaces the typographic slash with the fraction slash. In the string 11/17 selected by the user, the application turns the 11 into numerators, and the slash into a fraction slash when the user applies the fraction feature.

Ordinals

Tag: ordn

Function: Replaces default alphabetic glyphs with the corresponding ordinal forms for use after figures. One exception to the follows-a-figure rule is the numero character (U+2116), which is actually a ligature substitution, but is best accessed through this feature. The user applies this feature to turn 2.o into 2.o (abbreviation for secundo).

Proportional Figures

Tag: pnum

Function: Replaces figure glyphs set on uniform (tabular) widths with corresponding glyphs set on glyph-specific (proportional) widths. Tabular widths will generally be the default, but this cannot be safely assumed. Of course this feature would not be present in monospaced designs. The user may apply this feature to get even spacing for lining figures used as dates in an all-cap headline.

Scientific Inferiors

Tag: sinf

Function: Replaces lining or oldstyle figures with inferior figures (smaller glyphs which sit lower than the standard baseline, primarily for chemical or mathematical notation). May also replace lowercase characters with alphabetic inferiors. The application can use this feature to automatically access the inferior figures (more legible than scaled figures).

Superscript

Tag: sups

Function: Replaces lining or oldstyle figures with superior figures (primarily for footnote indication), and replaces lowercase letters with superior letters (primarily for abbreviated French titles). The application can use this feature to automatically access the superior figures (more legible than scaled figures) for footnotes, or the user can apply it to Mssr to get the classic form.

Contextual Alternates

Tag: calt

Function: In specified situations, replaces default glyphs with alternate forms which provide better joining behavior. Used in script typefaces which are designed to have some or all of their glyphs join. In Caflisch Script, o is replaced by o.alt2 when followed by an ascending letterform.

Stylistic Alternates

Tag: salt

Function: Many fonts contain alternate glyph designs for a purely esthetic effect; these don't always fit into a clear category like swash or historical. As in the case of swash glyphs, there may be more than one alternate form. This feature replaces the default forms with the stylistic alternates. The user applies this feature to Industria to get the alternate form of g.

Subscript

Tag: subs

Function: The "subs" feature may replace a default glyph with a subscript glyph, or it may combine a glyph substitution with positioning adjustments for proper placement. Recommended implementation: First, a single or contextual substitution lookup implements the subscript glyph (GSUB lookup type 1). Then, if the glyph needs repositioning, an application may apply a single adjustment, pair adjustment, or contextual adjustment positioning lookup to modify its position.

Discretionary Ligatures

Tag: dlig

Function: Replaces a sequence of glyphs with a single glyph which is preferred for typographic purposes. This feature covers those ligatures which may be used for special effect, at the user's preference. The glyph for ct replaces the sequence of glyphs c t, or U+322E (Kanji ligature for "Friday") replaces the sequence U+91D1 U+66DC U+65E5.

Sylistic Set 1

Tag: ss01

Function: In addition to, or instead of, stylistic alternatives of individual glyphs (see 'salt' feature), some fonts may contain sets of stylistic variant glyphs corresponding to portions of the character set, e.g. multiple variants for lowercase letters in a Latin font. Glyphs in stylistic sets may be designed to harmonise visually, interract in particular ways, or otherwise work together. Examples of fonts including stylistic sets are Zapfino Linotype and Adobe's Poetica. Individual features numbered sequentially with the tag name convention 'ss01' 'ss02' 'ss03' . 'ss20' provide a mechanism for glyphs in these sets to be associated via GSUB lookup indexes to default forms and to each other, and for users to select from available stylistic sets.

Kerning

Tag: kern

Function: Adjusts amount of space between glyphs, generally to provide optically consistent spacing between glyphs. Although a well-designed typeface has consistent inter-glyph spacing overall, some glyph combinations require adjustment for improved legibility. Besides standard adjustment in the horizontal direction, this feature can supply size-dependent kerning data via device tables, "cross-stream" kerning in the Y text direction, and adjustment of glyph placement independent of the advance adjustment. Note that this feature may apply to runs of more than two glyphs, and would not be used in monospaced fonts. Also note that this feature does not apply to text set vertically. The o is shifted closer to the T in the combination "To."

These fonts support the Basic Latin character set. Each font is Unicode™ encoded, and available in d

Tag: Basic Latin

Function: These fonts support the Basic Latin character set. Each font is Unicode™ encoded, and available in different formats. Please review the product information for each font to ensure it will meet your requirements.

These fonts support the Latin Extended character set. Each font is Unicode™ encoded, and available i

Tag: Latin Extended

Function: These fonts support the Latin Extended character set. Each font is Unicode™ encoded, and available in different formats. Please review the product information for each font to ensure it will meet your requirements.

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Trade Gothic® Next Rust Soft Rounded Heavy Condensed

Catalog number: 167495752

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