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Cresta
by James Todd- Aa Glyphs
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About Cresta Font Family
Loaded with personality and functionality, Cresta is built to look good while surviving the worst conditions. It is at home on screen and in a magazine. Its six weights are intended to be used everywhere. Unlike most typefaces, Cresta was built without a reference. For this project, everything design choice was based on what worked best for a workhorse sans serif family. Cresta was originally created as the primary typeface for this website. This meant it needed to work in copy, headlines, and navigation across all devices, browsers and operating systems. This meant it needed to be sturdy and have enough character to make it stand out from other UI typefaces. With its large x-height, ample counters, and giant apertures, Cresta is meant for easy utility in rough conditions. Even with all of this, that doesnít mean that its dull; as the weights increase, the style of Cresta becomes more appearant. This style is defined most apparently by the terminals on the lowercase r and the angle of the joins between the curved and straight strokes (such as in the connection on the n).
Designers: James Todd
Publisher: James Todd
Foundry: James Todd
Design Owner: James Todd
MyFonts debut: Jun 22, 2016
About James Todd
Established in 2009 by James Hultquist-Todd: a former bespoke tailor, mechanic, auto upholsterer, musician, and designer. JTD Type specializes in custom and retail typeface design for agencies, studios, and businesses of all types. Please visit JTDType.com to learn more and see the rest of our offerings.He is not sure why the foundry is listed as James Todd on Monotype platforms and would prefer you license the type directly from us.
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