Optima® font family
Designed by Hermann Zapf in 1958
Optima was designed by Hermann Zapf and is his most successful typeface. In 1950, Zapf made his first sketches while visiting the Santa Croce church in Florence. He sketched letters from grave plates that had been cut about 1530, and as he had no other paper with him at the time, the sketches were done on two 1000 lire bank notes.
These letters from the floor of the church inspired Optima, a typeface that is classically roman in proportion and character, but without serifs. The letterforms were designed in the proportions of the Golden Ratio. In 1952, after careful legibility testing, the first drawings were finished.
The type was cut by the famous punchcutter August Rosenberger at the D. Stempel AG typefoundry in Frankfurt.Optima was produced in matrices for the Linotype typesetting machines and released in 1958. With the clear, simple elegance of its sans serif forms and the warmly human touches of its tapering stems, this family has proved popular around the world. Optima is an all-purpose typeface; it works for just about anything from book text to signage. It is available in 12 weights and 4 companion fonts with Central European characters and accents.
In 2002, more than 50 years after the first sketches,Hermann Zapf and Akira Kobayashi completed Optima nova , an expansion and redesign of the Optima family."
These letters from the floor of the church inspired Optima, a typeface that is classically roman in proportion and character, but without serifs. The letterforms were designed in the proportions of the Golden Ratio. In 1952, after careful legibility testing, the first drawings were finished.
The type was cut by the famous punchcutter August Rosenberger at the D. Stempel AG typefoundry in Frankfurt.
In 2002, more than 50 years after the first sketches,
Optima Demi Bold
Desktop fonts are designed to
be installed on a computer for
use with applications.
Licensed per user.
Annual web fonts are licensed for a set number of page views.
Annual web fonts are licensed
for a set number of page views.
Application licensing allows fonts to be embedded in your software applications. The license may be based on the number of titles or the number of installations.
Electronic Document Fonts can be
embedded in an eBook, eMagazine or
eNewspaper. Fonts are licensed
annually per issue.
Server fonts can be installed on
a server and e.g. used by automated
processes to create items.
A license is per server core CPU per year.
A Digital Ads license allows you to embed web fonts in digital ads, such as ads created in HTML5. These license is based on the number of ad impressions.
Optima
Select technical format and
language support of the font.
language support of the font.
Technical details
OpenType outline flavour:
TTF - TrueType-Outlines
Technical font names:
File name: OptimaLTPro-DemiBold.ttf
Windows menu name: Optima LT Pro DemiBold
PostScript name: , OptimaLTPro-DemiBold
PostScript full name: , Optima LT Pro Demi Bold
Windows menu name: Optima LT Pro DemiBold
PostScript name: , OptimaLTPro-DemiBold
PostScript full name: , Optima LT Pro Demi Bold
Catalog number:
168448451
Characters:
416
