ITC Hedera™ font family
Designed by Olivera Stojadinovic in 2002
About ITC Hedera™ font family
Stojadinovic says that she tried to keep the original flavor of the sketches in the finished font. Stroke roughness has been preserved in final execution, though the characters had some cleaning and polishing," she notes. Based on Renaissance letterforms, ITC Hedera has a classical quality that complements its calligraphic exuberance.
The name Hedera? According to Stojadinovic, "It's the name of a common ivy. I chose it because of the organic image of the character strokes, which, to me, resemble shapes from nature's leaves or stems of plants." Rough-hewn yet elegant, ITC Hedera is an exceptional display design."
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