Retail™ Script font family

About Retail™ Script font family

Retail Script was designed by Vince Whitlock in 1987. It is a font with strong, dynamic base forms and very small ascenders and descenders, which makes a closed, solid overall image. The fine white lines which are traced within the figures make the font a bit more cheerful and the shading makes the figures look three dimensional. The energetic Retail Script is best used in headlines in larger point sizes in order to preserve the look of its fine details.

Retail Script

Desktop fonts are designed to
be installed on a computer for
use with applications.
Licensed per computer.

Web fonts are used with the CSS
@font-face rule. They are licensed
for a set number of page views with
no time limitation.

Mobile App Fonts can be embedded in your mobile application. Each app requires a separate license. The license is based on the number of app installations.

Electronic Publication Fonts can be
embedded in an eBook, eMagazine or
eNewspaper. Fonts are licensed per issue.

Server fonts can be installed on
a server and e.g. used by automated
processes to create items.
A license is per server core CPU per year.

Select the number of computers
on which the font will be installed.

Select the amount of page views
that you can use over time. We’ll let
you know when you’re running low.

Select the number of app
installations you want to license.
Some mobile app fonts allow an
unlimited number of installations.
Further information

Select the number of electronic publications
you intend to embed the font in. Each license
is valid for one issue for the life of that issue.

Select the total number of core
CPUs of the servers on which
the font will be installed.
A license has a term of 1 year.

Page views/month: Please select the
number of monthly page views
anticipated. The license has no time
limit and does not need to be replaced.
You only pay for additional page views
if your site gets more traffic than expected.

Please select the desired number of ad impressions. We’ll let
you know when you’re running low.

Select technical format and
language support of the font.

Select the language support of
the font: W1G (98 languages),
COM (56 languages),
PRO (33 languages) or
STD (21 languages).

Language versions the web font is
available in. These differ in contained
characters and file size. You get all
available versions with your license.

Test-drive Retail™ Script in Typecast.

Typecast is a web-based tool to create visual and semantic designs. Check for readability, rendering and beauty then share a working prototype of your design.

Tip: Add fonts to your Favorites, then test your custom selection in Typecast!

Fonts

Details & Background Information

Desktop

Web

Digital Ads

App

ePub

Server

Desktop fonts are designed to be installed on a computer for use with applications. Licensed per computer.

Web fonts are used with the CSS @font-face rule. They are licensed for a set number of page views with no time limitation.

Web fonts are used with the CSS rule @font-face used. The license has no time limit.

Mobile App Fonts can be embedded in your mobile application. Each app requires a separate license. The license is based on the number of app installations.

Electronic Publication Fonts can be embedded in an eBook, eMagazine or eNewspaper. Fonts are licensed per issue.

Server fonts can be installed on a server and e.g. used by automated processes to create items. A license is per server core CPU per year.

You can use this type of license to embed web fonts in digital ads, such as ads created in HTML5. The licenses are valid for a specific number of ad impressions without time limit.

Retail Script

1 Family