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ITC Scram Gravy

ITC Scram Gravy™

by ITC
Individual Styles from $29.99
ITC Scram Gravy Font Family was designed by Nick Curtis and published by ITC. ITC Scram Gravy contains 1 styles.

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About ITC Scram Gravy Font Family


The 1928 logotype for Sertal Toiletries consisted of a stylized woman's head, a very snaky S, and five fine, fat deco caps spelling out the rest of the brand name. From these five clues, designer Nick Curtis divined the rules" of the typeface and drew a complete alphabet, including a lower case. The result: ITC Scram Gravy.

The finished product could be described as Bodoni on steroids. Tight curls in characters like the 'm,' 'r' and 'y' soften the lower case and give the design a light-hearted flavor.

ITC Scram Gravy takes its name from one of many running gags in the screwball comic strip "Smokey Stover," which had folks alternately splitting their sides and scratching their heads from 1935 to 1973. Those familiar with Bill Holman's strip will recall Smokey's car, the Foomobile, and one of his famous nonsense declarations: "No foo-ling, that scram gravy ain't wavy.""

Designers: Nick Curtis

Publisher: ITC

Foundry: ITC

Design Owner: ITC

MyFonts debut: Oct 10, 2005

ITC Scram Gravy™ is a trademark of Monotype ITC Inc. and may be registered in certain jurisdictions.

About ITC

An international leader in typeface design and marketing for over 30 years, ITC collaborates with world-class designers to provide a versatile selection classic typefaces and innovative new designs. ITC licenses its typeface library throughout the world to companies in the graphic design, computer, and printing technology fields.

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