Page from D. Stempel AG brochure illustrating the Palatino family, c. 1953
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IntroductionWhether Garamond, Baskerville or Bodoni, many of the typefaces produced during the 20th century were revivals of centuries-old models. Not so of Palatino: Hermann Zapf´s new design is an interpretation of our own time. Designed between 1948 and 1950, Palatino was first released as in lead type form by the German typefoundry D. Stempel AG in Frankfurt, and quickly became one of the world´s most popular typefaces. Palatino was thereafter altered for use on the Linotype machine and in photo-type composition. Due to customer demand and the desire to keep designs similar across competing formats, the adaptions of Palatino for newer technologies maintained the compromises that had been made in previous generations and older media, even into the digital age. Palatino´s esteem has long required a comprehensive revision. The 2005 release of the Palatino nova type family from Linotype marks both a return to the original Palatino idea, and an extension of that idea to the future. Palatino nova, along with Avenir™Next, Compatil™, Eurostile® Next, Frutiger™ Next, Optima™ nova, Linotype Univers™, Sabon™ Next and Linotype Syntax™ belongs to the typefaces of the Linotype Platinum Collection. These fonts were carefully digitized and have the high quality demanded by professional typography. All fonts of the Platinum Collection were produced according to the Linotype tradition of quality. Linotype and its authorized partners offer these fonts as Platinum Collections CDs or as single fonts or value packs. |
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Aldus, Frutiger, Palatino, Sabon, Syntax and Univers are trademarks of Linotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions in the name of Linotype Corp. or its licensee Linotype GmbH. Avenir, Compatil and Optima are trademarks of Linotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions.
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