Fluidum Schriftfamilie

Fluidum Bold (Monotype Originals) Details ... In den Warenkorb legen Preis ab: 26,00 US$

Aldo Novarese – born 29.6.1920 in Pontetura Monferrato, Italy, died 16.9.1995 in Turin, Italy – type designer, teacher. 1931-33: Attends the Scuola Arteri Stampatori in Turin, where he learns woodcut, copper engraving and lithography. 1933-36: attends the Scuola Tipografica Guiseppe Vigliandi Paravia in Turin. 1936: joins the Nebiolo type foundry in Turin as a draftsman. 1938: is awarded a gold medal in the national Ludi Juveniles art competition. 1948-58: teaches graphic drawing at the [...]

Font Designer: Aldo Novarese, 1951 Not only are Italians the world champions when it comes to soccer (or football, depending on which side of the Atlantic one calls home), but their design tradition is also a powerful mix of elegance and spontaneity. Take Fluidum, for instance. Designed in 1951 by one of Italy’s most celebrated typeface designers, Aldo Novarese, the font’s design is very fluid, as its name suggests. The high-contrast script face curls and twists across the line like a [...]

Aldo Novarese designed the Fluidum typeface in 1951. As its name implies, the design is very fluid. This high contrast script face curls and twists across the line. It is sort of a cross between Giambattista Bodoni's cursive letters, and Aldo Novarese's later, heavier designs, like Microgramma, Eurostile, and Sprint. Fludium should be set in very large pint sizes. It is perfect for invitations, greeting cards, and fine logos.