Horatio™ Font Family

Horatio™ Light (ITC Collection) More details ... Add to shopping cart Price from: US$ 26.00

Horatio™ Medium (ITC Collection) More details ... Add to shopping cart Price from: US$ 26.00

Horatio™ Bold (ITC Collection) More details ... Add to shopping cart Price from: US$ 26.00

The repetition of simple geometric shapes forms a daily part of our environment. Throughout the 20th century – and into the 21st – typefaces whose designs have taken advantage of this have remained popular. But finding exactly the right mood can be tricky. For your convenience, we have grouped some of our favorite geometric typefaces (mostly sans serif and symbol) into four categories: circles, squares, ovals, and triangles.

British designer Bob Newman's Horatio family is a delightful look back into the modernists experiments of the 1920s. This geometric sans serif design was created in 1971, and was originally released by Letraset. We are please to offer the family in digital form, in light, medium, and bold weights.

Many designers during the 1920s were interested in reforming the alphabet, and wanted to reconcile letterforms with the machine and manufacturing technology of the age. Herbert Bayer at the Bauhaus was one of many designers who developed a "universal alphabet," creating letters using only the simplest of geometric forms. Similar experiments in 1920s-style revivals were also created during the 1970s, most notably Herb Lubalin's ITC Avant Garde Gothic .