Trade Gothic® font family


Designed by Jackson Burke in 1948
The first cuts of Trade Gothic were designed by Jackson Burke in 1948. He continued to work on further weights and styles until 1960 while he was director of type development for Mergenthaler-Linotype in the USA. Trade Gothic does not display as much unifying family structure as other popular sans serif font families, but this dissonance adds a bit of earthy naturalism to its appeal. Trade Gothic is often seen in advertising and multimedia in combination with roman text fonts, and the condensed versions are popular in the newspaper industry for headlines.

Trade Gothic Bold #2 Oblique

Trade Gothic
world-map Std map

Web font license includes all available language options.

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H1
ABCDEabcde12345$€@&
H2
ABCDEabcde12345$€@&
H3
ABCDEabcde12345$€@&
H4
ABCDEabcde12345$€@&
H5
ABCDEabcde12345$€@&
H6
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam rutrum pellentesque turpis eu accumsan. Nulla tristique diam non quam dapibus quis porttitor est scelerisque. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam rutrum pellentesque turpis eu accumsan. Nulla tristique diam non quam dapibus quis porttitor est scelerisque. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam rutrum pellentesque turpis eu accumsan. Nulla tristique diam non quam dapibus quis porttitor est scelerisque.
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  • Lorem ipsum dolor sit amet, consectetur adipiscing elit.
  • Nam vitae dui justo, quis elementum enim.
  • Nulla vulputate nisl vel felis auctor non feugiat eros laoreet.
  • Phasellus vel nunc nisl, eu auctor dolor.
UL
Windows XP (Font Smoothing)
Windows XP (ClearType)
Windows 7 (ClearType)
Windows 7 (DirectWrite)
Mac OS X
Mac OS X
Internet Explorer
Firefox
Firefox
Chrome
Safari
Font browser preview sample image
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Technical details
Suitable browsers:
Google Chrome Mozilla Firefox Internet Explorer Opera Safari
Screen-rendering quality:
Hand hinted
Font size:
38 KB (WOFF) , 83 KB (SVG) 80 KB (EOT) , 80 KB (TTF)
Catalog number:
16741009
Number of characters:
224
US$ 29
Add to cart

Languages

Fractions

Tag: frac

Function: Replaces figures separated by a slash with 'common' (diagonal) fractions. The user enters 3/4 in a recipe and gets the threequarters fraction.

Standard Ligatures

Tag: liga

Function: Replaces a sequence of glyphs with a single glyph which is preferred for typographic purposes. This feature covers the ligatures which the designer/manufacturer judges should be used in normal conditions. The glyph for ffl replaces the sequence of glyphs f f l.

Ordinals

Tag: ordn

Function: Replaces default alphabetic glyphs with the corresponding ordinal forms for use after figures. One exception to the follows-a-figure rule is the numero character (U+2116), which is actually a ligature substitution, but is best accessed through this feature. The user applies this feature to turn 2.o into 2.o (abbreviation for secundo).

Superscript

Tag: sups

Function: Replaces lining or oldstyle figures with superior figures (primarily for footnote indication), and replaces lowercase letters with superior letters (primarily for abbreviated French titles). The application can use this feature to automatically access the superior figures (more legible than scaled figures) for footnotes, or the user can apply it to Mssr to get the classic form.

These fonts support the Basic Latin character set. Each font is Unicode™ encoded, and available in d

Tag: Basic Latin

Function: These fonts support the Basic Latin character set. Each font is Unicode™ encoded, and available in different formats. Please review the product information for each font to ensure it will meet your requirements.

Suitable for

Chrome FireFox Explorer Opera Safari