Trade Gothic® font family


Designed by Jackson Burke in 1948
The first cuts of Trade Gothic were designed by Jackson Burke in 1948. He continued to work on further weights and styles until 1960 while he was director of type development for Mergenthaler-Linotype in the USA. Trade Gothic does not display as much unifying family structure as other popular sans serif font families, but this dissonance adds a bit of earthy naturalism to its appeal. Trade Gothic is often seen in advertising and multimedia in combination with roman text fonts, and the condensed versions are popular in the newspaper industry for headlines.

Trade Gothic Light

world-map Std map

Web font license includes all available language options.

Click to change text and style Edit
ABCDEabcde12345$€@&
H1
ABCDEabcde12345$€@&
H2
ABCDEabcde12345$€@&
H3
ABCDEabcde12345$€@&
H4
ABCDEabcde12345$€@&
H5
ABCDEabcde12345$€@&
H6
Click to change text and style Edit
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam rutrum pellentesque turpis eu accumsan. Nulla tristique diam non quam dapibus quis porttitor est scelerisque. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam rutrum pellentesque turpis eu accumsan. Nulla tristique diam non quam dapibus quis porttitor est scelerisque. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam rutrum pellentesque turpis eu accumsan. Nulla tristique diam non quam dapibus quis porttitor est scelerisque.
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  • Lorem ipsum dolor sit amet, consectetur adipiscing elit.
  • Nam vitae dui justo, quis elementum enim.
  • Nulla vulputate nisl vel felis auctor non feugiat eros laoreet.
  • Phasellus vel nunc nisl, eu auctor dolor.
UL
Windows XP (Font Smoothing)
Windows XP (ClearType)
Windows 7 (ClearType)
Windows 7 (DirectWrite)
Mac OS X
Mac OS X
Internet Explorer 8
Firefox 7
Firefox 5
Chrome 12
Safari 5
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US$ 29
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Suitable for:

Chrome FireFox Explorer Opera Safari

Number of characters: 224

Screen-rendering quality: Hand hinted

Languages:

File size: 51 KB (WOFF) Show all

Catalog number: 16741002

Fractions

Tag: frac

Function: Replaces figures separated by a slash with 'common' (diagonal) fractions. The user enters 3/4 in a recipe and gets the threequarters fraction.

Standard Ligatures

Tag: liga

Function: Replaces a sequence of glyphs with a single glyph which is preferred for typographic purposes. This feature covers the ligatures which the designer/manufacturer judges should be used in normal conditions. The glyph for ffl replaces the sequence of glyphs f f l.

Ordinals

Tag: ordn

Function: Replaces default alphabetic glyphs with the corresponding ordinal forms for use after figures. One exception to the follows-a-figure rule is the numero character (U+2116), which is actually a ligature substitution, but is best accessed through this feature. The user applies this feature to turn 2.o into 2.o (abbreviation for secundo).

Superscript

Tag: sups

Function: Replaces lining or oldstyle figures with superior figures (primarily for footnote indication), and replaces lowercase letters with superior letters (primarily for abbreviated French titles). The application can use this feature to automatically access the superior figures (more legible than scaled figures) for footnotes, or the user can apply it to Mssr to get the classic form.

These fonts support the Basic Latin character set. Each font is Unicode™ encoded, and available in d

Tag: Basic Latin

Function: These fonts support the Basic Latin character set. Each font is Unicode™ encoded, and available in different formats. Please review the product information for each font to ensure it will meet your requirements.