Loft™ font family


Designed by Julien Janiszewski in 2007

About Loft™ font family

Loft is a 21st century type design solution inspired by 19th century fonts. It is structured and modular, yet its solid character shapes hark back to a time when type could be held in your hand. According to Paris-based designer Julien Janiszewski, his ambition for Loft was to create a type family based on a strict hierarchy. I wanted to provide graphic designers with a font suite that would enable them to create systematic solutions." For the design itself, Janiszewski was inspired by wooden type developed during the late 1800s. He was also influenced by the signage reading 'DÉFENSE D'AFFICHER' ('Post No Bills') that is often found in France.

Loft is a large family of seven weights, each with an italic partner. Strikingly, counter widths for all the weights remain the same. As weights increase from Hairline to Mammoth, the characters extend by building stroke thickness outside the counter.

More structural interest comes from the way Janiszewski has handled the stroke terminations. In characters like the e, s, and c, they are cut on the same horizontal plane, while the termination of the vertical strokes and the over-dots of the i and j have been clipped at an angle.

Loft is space-efficient in lighter weights while making an increasingly stronger statement as the designs become heavier. Taken as a whole, the Loft typeface family is distinctive, versatile, and always intriguing."
More related documents:
Type Gallery: Loft
Font Designer: Julien Janiszewski

Loft™

Desktop fonts are designed to be installed on a computer for use with applications. Licensed per computer.
Web fonts are used with the CSS @font-face rule. They are licensed for a set number of page views with no time limitation.
Mobile App Fonts can be embedded in your mobile application. Each app requires a separate license. The license is based on the number of app installations.
Electronic Publication Fonts can be embedded in an eBook, eMagazine or eNewspaper. Fonts are licensed per title.
Server fonts can be installed on a server and e.g. used by automated processes to create items. A license is per server core CPU per year.

Loft

1 Value Pack



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Std / OT CFF

supports at least

21 languages.

From US$ 806
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