Soho® Starter Pack
Designed by Sebastian Lester in 2007
Soho Starter Pack
be installed on a computer for
use with applications.
Licensed per computer.
@font-face rule. They are licensed
for a set number of page views with
no time limitation.
in your mobile application. Each app
and platform requires a separate license.
embedded in an eBook, eMagazine or
eNewspaper. Fonts are licensed per title.
a server and e.g. used by automated
processes to create items.
A license is per server core CPU per year.
on which the font will be installed.
that you can use over time. We’ll let
you know when you’re running low.
Platforms you intend to embed the
font in. A license is valid for the life
of the version of the app.
you intend to embed the font in. Each license
is valid for one title for the life of that title.
CPUs of the servers on which
the font will be installed.
A license has a term of 1 year.
the font: OT (OpenType) with
Postscript outlines (OT CFF) or
TrueType outlines (OT TTF).
the font: W1G (98 languages),
COM (56 languages),
PRO (33 languages) or
STD (21 languages).
available in. These differ in contained
characters and file size. You get all
available versions with your license.
Typecast is a web-based tool to create visual
and semantic designs. Check for readability,
rendering and beauty then share a working
prototype of your design.
Tip: Add fonts to your Favorites, then test your custom selection in Typecast!
About the Font
Some Notes on Soho from the Designer Sebastian Lester:
“Soho™ represents nearly 3 years of work. 40 fonts. 3,000 hours. 32,668 characters.
I love slab serifs. For the uninititated, a slab serif is a subset of the modern serif, characterised primarily by thick and blocky serifs. There is something fundamentally robust, solid and reliable about this genre, which makes slab serif designs very useful for everything from publishing to corporate branding. How many companies don’t want to look robust, solid and reliable? They have the potential to look truly cutting-edge or solidly conservative. They can hold up well used on screen as well as print. They can provide an interesting and viable alternative to the many large sans families available today. They can look super-chic in lighter weights and super-strong in heavier sizes. It amazes me that they’re relatively unexplored as a genre at this point in time. Perhaps 60,000 fonts in circulation and only a small handful of multi-weight, multi-width slab serif designs exist at the moment, despite their popularity.
In designing Soho I set myself the rather lofty aspiration of designing the ‘ultimate’ slab serif. I wanted it to look fundamentally 21st century. I wanted it to be supremely versatile; a weight, width and ‘tone of voice’ to meet the requirements of even the most discerning of designers. I wanted something conservative enough to have that versatility and endurance, but novel enough to capture people’s imagination. It had to be distinctively different to the traditional 19th Century models of slab serif design. In concise terms I have tried to achieve this with a contemporary serif structure, low contrast squarish shapes, a generous x-height and clipped serifs and terminals. I took advantage of OpenType technology to offer extensive language coverage, stylistic alternatives, ligatures and small caps.
It’s been a long, challenging and at times incredibly arduous task completing this family. I wanted to design something that people find useful in the broadest of contexts and continue to find useful as technologies and tastes shift and evolve. Even with fast computers and clever software this wasn’t going to happen over night. Only time will tell, but I hope I have struck the right balance. I hope that designers find Soho an appealing and useful tool.”
The following design examples show the unlimited possibilities that arise when Soho’s various weights and widths are combined.
|Regular – Stylistic Set 4|
|Ultra – Stylistic Sets 1 & 4|
|Regular Italic, Compressed Regular, Ultra-Extended Ultra|
|Compressed Ultra, Compressed Medium, Compressed Light, Compressed Thin|
|Compressed Medium – Stylistic Set 1|
|Condensed Extra Bold|
|Condensed Heavy – Stylistic Set 1|
|Condensed Thin, Extra Light, Light, Regular, Medium|
|Compressed Extra Light – Stylistic Set 2 & 3|
|Condensed Extra Light|
|Compressed Bold, Condensed Extra Bold – Stylistic Set 1 & 4|
|Compressed Extra Bold|
|Ultra-Extended Ultra Italic|
Experience the wealth of possibilities offered in the Soho typeface family by downloading these detailed PDFs, created by the typeface’s designer, Sebastian Lester, himself! Two PDFs are available, a larger version (20 pages, 1,7 mb) and a streamlined version (10 pages, 273 kb) for users with slower internet connections.