Salto™ Regular

Salto font was developed by Karlgeorg Hoefer and introduced in 1952 by the foundry Gebr. Klingspor in Offenbach. The capital letters were drawn with a brush, the lower case with a broad-tipped pen developed by Hoefer especially for the task. Salto font reflects the Zeitgeist of the 1950s, appearing frequently in advertisements during the years of the Wirtschaftswunder. The font's extravagance and dynamic quality arise from the contrast between the strong, zestful capitals and the more reserved lower case letters.
Read more what the american Klingspor foundry once has published in 1953 about Salto:
"We are excited about Salto - and no wonder! It's a new type that really is new - not a duplicate of some existing letter. With its strong colour and rhytmicaldrawing it has a colossal effect even in short lines - you will find it can't be ignored! The designer, Karlgeorg Hoefer, has found a new approach with his clever blend of brush capitals and pen drawn lowercase, and the result is instantly eyecatching wherever it is used. If it is important to you to keep up with the latest trends in types - if your customer demand novelty in their work - you would do well to get full details of Salto. It has already had a promising start and experts predict for a long and active life"

Search this or similar products by the following keywords: 1960s, 60s, Ads, Advertisment, Advertisments, anno 1960, Announcements, Brush, Calligraphic, Calligraphy, Casual, CE, Central European, certificate, Decorative, Dynamic, Family Affairs, Freak, Freestyle, Fun, Handmade, Headline, individual, Invitation, Magazine, Menus, Newsletters, old-fashioned, Personal, Race, Retro, Speed, Speedy, Urkunde.

Salto is a trademark of Linotype GmbH and may be registered in certain jurisdictions.