Basic Commercial™ font family


Designed by Linotype Design Studio in 1999

About Basic Commercial™ font family

Basic Commercial is a font based on historical designs from the hot metal typeface era. It first appeared around 1900, and was created by type designers whose names have not been recorded but whose skills cannot be overlooked. This typeface's design has been popular among groups and movements as diverse as the Bauhaus, Dadaism, and the masters of Swiss/International-Style typography. It influenced for a variety of later grotesque fonts, such as Helvetica and Univers.

Basic Commercial was distributed for many years in the United States under the name Standard Series. The typeface worked its way into many aspects of daily life and culture; for instance, it became the face chosen for use in the New York City subway system's signage.

The Basic Commercial's font family members have a clear and objective design. Their forms exhibit almost nothing unusual, but remain both lively and legible nonetheless. Perhaps for this reason, Basic Commercial's design has been popular with graphic designers for decades. To read more about the history of typefaces like Basic Commercial, visit our font feature, The Sans Serif Typefaces. In addition several weights of this typefamily are available as soft rounded versions."
More related documents:
Font Feature: Rock Music Cover Fonts
Font Collections: Basic Commercial™
Font Feature: The Sans Serif Typefaces – The Beginnings

Basic Commercial

Desktop fonts are designed to be installed on a computer for use with applications. Licensed per computer.
Web fonts are used with the CSS @font-face rule. They are licensed for a set number of page views with no time limitation.
Mobile App Fonts can be embedded in your mobile application. Each app requires a separate license. The license is based on the number of app installations.
Electronic Publication Fonts can be embedded in an eBook, eMagazine or eNewspaper. Fonts are licensed per title.
Server fonts can be installed on a server and e.g. used by automated processes to create items. A license is per server core CPU per year.

Basic Commercial

8 Typefaces



world-map map

Std / OT CFF

supports at least

21 languages.

Basic Commercial™ Light -  3 variants
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From US$ 35
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Basic Commercial™ Light Italic -  3 variants
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From US$ 35
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Basic Commercial™ Roman -  3 variants
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From US$ 35
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Basic Commercial™ Italic -  3 variants
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From US$ 35
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Basic Commercial™ Bold -  3 variants
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From US$ 35
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Basic Commercial™ Bold Italic -  3 variants
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From US$ 35
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Basic Commercial™ Black -  3 variants
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From US$ 35
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Basic Commercial™ Black Italic -  3 variants
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From US$ 35
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