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Swift® Medium

- by Gerard Unger
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Swift® Com Medium
  Format: OpenType Com

Price: US$ 65.00
  
... is part of the Swift® Font Family, comprising altogether 11 fonts in OpenType Com format.
Character set features:
euro latinext LTCom_logo isoadobe2 adobece
388 characters
Character maps: Encoding map   
Linked font group:
Swift® Com Medium
Swift® Com Medium Italic
Swift® Com Heavy
Swift® Com Heavy Italic
Put the core family into shopping cart Add font group
Product is contained in:
Swift® Complete Family Value Pack
Technical information  

Swift® Pro Medium
  Format: OpenType Pro

Price: US$ 65.00
  
... is part of the Swift® Font Family, comprising altogether 11 fonts in OpenType Pro format.
Character set features:
euro latinext isoadobe2 adobece
388 characters
Character maps: Encoding map   
Linked font group:
Swift® Pro Medium
Swift® Pro Medium Italic
Swift® Pro Heavy
Swift® Pro Heavy Italic
Put the core family into shopping cart Add font group
Product is contained in:
Swift® Complete Family Value Pack
Technical information  

Swift® Std Medium
  Format: OpenType Std

Price: US$ 54.00
  
... is part of the Swift® Font Family, comprising altogether 11 fonts in OpenType Std format.
Character set features:
stdr euro isoadobe2
271 characters
Character maps: Encoding map   
Linked font group:
Swift® Std Medium
Swift® Std Medium Italic
Swift® Std Heavy
Swift® Std Heavy Italic
Put the core family into shopping cart Add font group
Product is contained in:
Swift® Complete Family Value Pack
Technical information  

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Linotype Font Sample for Demos® Font Family
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See below Swift® Medium or other typefaces from the Swift® Font Family in real usage ...

Source:
Tetterode
Polices indiquées:
Swift® famille de polices

Documents referring to this product ...

The high-quality fonts of renowned Dutch designer Gerard Unger offer versatile application in typography today. More about the fonts: Demos™ Gerard Unger designed Demos for the German technology corporation Dr.-Ing Rudolf Hell* in 1976. Originally intended for use in the typesetting of newspapers, Demos was one of the new digital generation's first typefaces, well suited for book printing as well. Its robust forms and rounded corners make this face particularly legible and flexible, it [...]
Gerard Unger – born 22. 1. 1942 in Amsterdam, The Netherlands – graphic designer, typographer, type designer, teacher. 1963–67: studies at the Gerrit Rietveld Academie in Amsterdam. Then assistant to Wim Crouwel at Total Design. 1970: starts teaching at the Gerrit Rietveld Academie in Amsterdam. From 1975 onwards: freelance designer. 1981: does typography work for Dutch coins and postage stamps. Redesigns numerous magazines. 1984: designs special digits for the Dutch telephone directories. [...]
An array of typefaces from the renowned Dutch designer Gerard Unger is part of the Linotype Library. These high-quality typefaces offer versatile application in typography today. We are pleased to present an overview of the types here: Demos™ Gerard Unger designed Demos for the German technology corporation Dr.-Ing Rudolf Hell* in 1976. Originally intended for use in the typesetting of newspapers, Demos was one of the new digital generation's first typefaces, well suited for book printing [...]

About Swift® Medium ...

Linotype usage sample for Swift® Com Medium
Designer: Gerard Unger, 1989
Swift® Medium belongs to the Swift® Font Family which is part of the Linotype Originals.
Gerard Unger developed Swift™ between 1984 and 1987, with the intention of making a modern digital type for newspapers. The project was undertaken for the German firm Dr.-Ing Rudolf Hell GmbH. At that time, newspapers were produced on high-speed presses with low quality paper. Unger says Swift is "designed to be a survivor." It has chunky triangular serifs, sturdy connections at junctures, condensed forms with open counters, and a tall x-height. The work of William A. Dwiggins (1880-1956) was Unger's major design influence for Swift. Dwiggins was a American type designer for Mergenthaler Linotype who, as early as 1930, was focusing on legibility in the design of alternative fonts for newspaper printing. Swift has become a contemporary classic, and is now used more often for corporate identities and magazines than for newspapers. Austere and concise, firm and original, Swift is a typeface suited to almost any purpose. Swift™ Pro is the OpenType version, and includes a full range of styles and weights from light to extra bold.
In 1990, Linotype AG merged with Dr.-Ing Rudolf Hell GmbH, forming the Linotype-Hell AG (today Linotype GmbH). Since then, Linotype has been the official source of all fonts that were originally designed for the Hell Corporation. Linotype has also improved the typefaces using new technologies, including OpenType.
Search this or similar products by the following keywords: 1600s, 17th century, Ads, Advertisment, Advertisments, Anniversary, anno 1600, Announcements, Architect, Architectural, Birthday, Book, Building, Business Cards, Casual, Catalogs, Catalogues, CE, Central European, certificate, Classic, Cool, Dictionaries, Dictionary, Dutch, Encyclopaedia, Encyclopedia, Film Titling, Funeral, Headline, Instructions, Invitation, Lexica, Magazine, Manuals, Maps, Marriage, Menus, Newsletters, Newspaper, Professional, Readable, Screen, Serif, Static, Text, Transitional, Urkunde, Wedding.

Swift is a trademark of Linotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions.

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Page last edited: 2008-02-27