Swiss 721 font family


Designed by Max Miedinger in 1982

Max Miedinger

Max Miedinger – born 24.12.1910 in Zurich, Switzerland, died 8.3.1980 in Zurich, Switzerland – type designer.

1926-30: trains as a typesetter in Zurich, after which he attends evening classes at the Kunstgewerbeschule in Zurich. 1936-46: typographer for Globus department store’s advertising studio in Zurich. 1947-56: customer counselor and typeface sales representative for the Haas’sche Schriftgießerei in Münchenstein near Basle. From 1956 onwards: freelance graphic artist in Zurich.

1956: Eduard Hoffmann, the director of the Haas’sche Schriftgießerei, commissions Miedinger to develop a new sans-serif typeface. 1957: the Haas-Grotesk face is introduced. 1958: introduction of the roman (or normal) version of Haas-Grotesk. 1959: introduction of a bold Haas-Grotesk. 1960: the typeface changes its name from Neue Haas Grotesk to Helvetica™.

1983: Linotype publishes its Neue Helvetica®, based on the earlier Helvetica™.

2001: Linotype publishes Helvetica World an update to the classic Helvetica design using the OpenType font format with multilingual characterset. It contains the following Microsoft code pages:
1252 Latin 1, 1250 Latin 2 Eastern, 1251 Cyrillic, 1253 Greek, 1254 Turk, 1255 Hebrew, 1256 Arabic, 1257 Windows Baltic, 1258 Windows Vietnamese, as well as a mixture of box drawing element glyphs and mathematical symbols & operators.
In total, each weight of Helvetica World contains 1866 different glyph characters!
Fonts: Pro Arte (1954), Haas-Grotesk, Helvetica (1957 onwards), Horizontal (1965).

* TYPOGRAPHY – An Encyclopedic Survey of Type Design and Techniques Throughout History by Friedrich Friedl, Nicolaus Ott (Editor), Bernard Stein, published by Könemann Verlagsgesellschaft mbH.

Swiss 721

Desktop fonts

34 Typefaces

world-map Std map Hebrew map

STD supports at least 21 languages.

Swiss 721 Thin
US$ 25
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Swiss 721 Thin Italic
US$ 25
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Swiss 721 Light
US$ 25
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Swiss 721 Light Italic
US$ 25
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Swiss 721 Medium
US$ 25
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Swiss 721 Medium Italic
US$ 25
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Swiss 721 Heavy
US$ 25
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Swiss 721 Heavy Italic
US$ 25
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Swiss 721 Black
US$ 25
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Swiss 721 Black No. 2
US$ 25
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Swiss 721 Black Italic
US$ 25
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Swiss 721 Bold Outline
US$ 25
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Swiss 721 Black Outline
US$ 25
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Swiss 721 Light Condensed
US$ 25
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Swiss 721 Light Condensed Italic
US$ 25
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Swiss 721 Condensed
US$ 25
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Swiss 721 Italic Condensed
US$ 25
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Swiss 721 Bold Condensed
US$ 25
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Swiss 721 Bold Italic Condensed
US$ 25
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Swiss 721 Black Condensed
US$ 25
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Swiss 721 Black Condensed Italic
US$ 25
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Swiss 721 Bold Condensed Outline
US$ 25
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Swiss 721 Light Extended
US$ 25
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Swiss 721 Extended
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Swiss 721 Bold Extended
US$ 25
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Swiss 721 Black Extended
US$ 25
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Swiss 721 Rounded Bold
US$ 25
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Swiss 721 Rounded Black
US$ 25
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Swiss 721 WGL Roman
US$ 25
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Swiss 721 WGL Italic
US$ 25
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Swiss 721 WGL Bold
US$ 25
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Swiss 721 WGL Bold Italic
US$ 25
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Languages:
Swiss 721 Hebrew Roman
US$ 25
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Languages:
Swiss 721 Hebrew Bold
US$ 25
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